Let I=(x) and let J be an ideal such that I⊊J. Since R[x] is a PID, there exists j∈R[x] such that J=(j). Inclusion of ideals forces that x=rj for some r∈R. But note that
1=deg(x)=deg(rj)=deg(r)+deg(j).
Suppose deg(j)=0. In this case, r=ax+b such that ja=1 and jb=0. Clearly j=0 so b=0 and j is a unit with j−1=a. Thus J=R[x].
Otherwise, suppose that deg(r)=0. In this case, j=ax+b such that ra=1 and rb=0. Similarly, this forces b to be 0 and r to be a unit. Thus j is associate to x and hence (x)=(j), but this contradicts the inclusion being proper.
This proves that I is maximal in R[x], hence R[x]/I≅R is a field.